Privacy policy

How we store and manage your data 

By using the Website, you permit the collection and use of your personal information as outlined below and you signify your agreement to this Policy. If you do not agree with these terms, you should not use the Website.

The purpose of this privacy policy

The Website,, which includes any webpage containing this domain name, including any page that is enabled for use by a mobile device (the “Website”) and the services provided on the Website (the “Services”) are operated by Hero’s Journey (collectively “HJ”, “we“, “us” and “our”). The Website and HJ help people (collectively “you”, “the Client”) discover more information about the use of psychedelics, guide them to apply for, and/or express interest in Coaching Services, and provide professional related information.

This Policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. If you are a Client (e.g. an individual or group interested in Coaching) then the HJ Terms & Conditions also form part of your agreement with us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

HJ is the “Data Controller” for the personal information provided by you to HJ. This means that HJ is responsible for how the Personal Data is dealt with by HJ employees and associated third parties.

How we collect information 

Clients (e.g., an individual or group interested in the Services of HJ).

Clients interested in booking a discovery call and applying for Coaching that has been advertised on our Website must enter their personal contact details. We also collect your personal data from public sources, such as IP addresses and email communication with

We may collect and process the following:

  • If you contact us, we may keep a record of that correspondence
  • Information that you submit in response to booking an exploration call, and/or a Service
  • Details of your likes and dislikes about your past, present and future life
  • Details of your psychedelic aspirations, personal motivations, and personality
  • Details of any intentions and outcomes from the session that you have discussed with your Coach
  • Details of anything that would be a blocker in the pre-session process, including any medical and mental health history
  • Details of your visits to the Website including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access
  • Proof of identity that we request from you before we disclose personal information to you that we hold (in order to establish that we are disclosing the personal data to you and not to someone pretending to be you)
  • Personal details that you submit to us, such as your name, address, telephone number, email address, gender, and date of birth
  • Billing information

Professionals (e.g., scientists, researchers, psychologists, psychiatrists, therapists, facilitators, coaches, etc.)

Professionals interested in working with HJ should be aware that HJ must have the full company name (if available), main contact name, contact telephone number, contact email address and any other such information pertaining to the services provided by HJ that have been requested from the Professional.

The kind of data we may collect, and process, are some or all the following and your colleagues and associates:

If you contact us, we may keep a record of that correspondence

  • Information that you submit in response to surveys and/or polls
  • Details of your work experience, and education, professional clubs, and associations that you belong to
  • Issues and/or outcomes you have had previously with alternative therapy 
  • Details of any limitation to us in on-boarding you
  • Any details of your past performance that you might request us to forward to Clients on your behalf during the pre-Service processes
  • Any promotional packs, leaflets, or PDFs you may have to help us to provide more detail to Clients
  • Details of your company’s finance related info, such as VAT number, billing information, etc.
  • Proof of identity that we request from you before we disclose personal information to you that we hold (in order to establish that we are disclosing the personal data to you and not to someone pretending to be you)
  • Personal details that you submit to us, such as your name, address, telephone number, email address, gender, and date of birth

Uses of personal data

We hold no Client or Professional data on the Website. When you book a discovery call on our website, your personal details come into our general mailing address (, and they are available to our Coach and Facilitators for review. Your contact details are held both within a Exploration Call inbox, as well as on our CRM (Capsule).

We use information held about you in the following ways:

  • To provide perspective and to understand your intentions for this inner journey you may undertake, with the possibility to book further medical screening by your own medical doctor prior to the Service to ensure safety for you and HJ, and to potentially discuss your Service experience with our team of Facilitators, and if suitable, our Professionals.
  • To provide registered Clients of HJ Services with the correct information about Psychedelics and the safe use thereof. Submission of information by you, the Client, is treated as confidential by us. 
  • To ensure that content from the Website is presented in the most effective manner for you and for your computer
  • To provide you with information, products, and/or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes
  • To allow you to participate in interactive features of our Service, when you choose to do so
  • To notify you about changes to our Service

We may also use your email address to send you updates or news regarding the Website or an HJ Service, but you may choose not to receive emails of this type by either emailing with “UNSUBSCRIBE” in the subject line or clicking on the Unsubscribe link in the email.

We do not request (nor encourage you) to submit sensitive data to the Website, (i.e. data relating to racial or ethnic origin, political or religious opinions, membership of a trade union, physical or mental health or condition or sexual life, the commission of any offence or related documentation). If, however, you choose to do so then you consent to our processing this data in the manner set out in this Privacy Policy.


On which legal basis do we process personal data? 

We are not allowed to process personal data if we do not have a valid legal ground. Therefore, we will only process personal data if:

  • The processing is necessary to perform our contractual obligations towards you or to take pre-contractual steps at your request
  • The processing is necessary to comply with our legal or regulatory obligations
  • The processing is necessary to protect the vital interests of the relevant individual or of another natural person
  • The processing is necessary for the legitimate interests of HJ and does not unduly affect your interests or fundamental rights and freedoms. Please note that, when processing your personal data on this basis, we always seek to maintain a balance between our legitimate interest and your privacy (e.g. to benefit from cost-effective services; to offer our products and services; to prevent fraud or criminal activity, misuses of our products or services as well as the security of our IT systems, architecture and networks; or to meet our corporate and social responsibility objectives); or
  • Where we have obtained your prior consent.


Disclosure to third parties 

Data processing will be performed through the support of IT or automated tools, and paper hard copy and, in any case, a suitable medium for ensuring the security and the confidentiality.

The following subjects may be the recipients of communications of data as external data processors or, where the legal requirements are met, as autonomous Controller: (i) public authorities if HJ is under a legal obligation to do so or where there is substantial public interest, (ii) third party service providers such as lawyers and auditing companies, credit institutions for payment provisions or other financial activities; (iii) affiliates and parent companies or associated companies of HJ. HJ may also disclose the data in other situations, such as where you have asked us to, or where there is a legitimate reason to do so.

If the personal data is transferred outside of the European Economic Community (“EEC”), this transfer will take place in compliance with the appropriate guarantees provided for by the applicable regulations and in compliance with the provisions of article 44 and following of the GDPR.


Security and control of your data 

We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we will endeavour to protect your Data, we cannot guarantee the security of your data transmitted to the Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to endeavour to prevent unauthorised access. You acknowledge that we are not responsible for any intercepted information sent via the Internet, and you hereby release us from any and all claims arising out of or related to the use of intercepted information in any unauthorised manner.

We collect only such information that is useful and required for the performance of the services we provide to the Client. Any Data will be held for a period of 3 years, and in any event no longer than necessary with regard to the purpose of the data processing or as required by law.


IP addresses and cookies 

We may collect information about your computer, including (where available) your IP address, operating system, and browser type, for system administration, statistical purposes. This is statistical data about our users’ browsing actions and patterns and does not identify any individual.

Links to third party websites 

The Website may, from time to time, contain links to and from the websites of our partner networks, advertisers, and affiliates as well as third party websites to which we have no affiliation. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.


Access to information and updating, verifying and deleting data 

At any time, you can make a written request to have access to all the personal information that we hold about you.

You may inform us of any changes in your Data and in accordance with our obligations to you, we will update or delete your Data accordingly. You may ask for a rectification thereof in cases where such personal information is inaccurate and incomplete. As a Client or Professional of HJ, you have the right to ask for rectification thereof in cases where such Data is inaccurate and incomplete. You also have the right to ask for your Data to be erased from the HJ’s systems and the systems of any third parties acting on its behalf.

You may, in your discretion, (i) refuse to communicate your Data to HJ, (ii) refuse the aforementioned processing of the Data (in cases where the Data has been processed on the legitimate interest of the HJ), or (iii) withdraw her/his/its consent to such data processing. In this event the HJ may not be able to provide the Client with the Service.

To exercise these rights or for any other data protection queries, the Client can contact us as follows: Further, you have the right to ask questions or complain about how HJ process your Data, including the right to complain to the relevant data protection regulator (The Dutch Data Protection Authority, “DPA”: Autoriteit Persoonsgegevens, PO Box 93374, 2509 AJ DEN HAAG, Tel.: (+31) – (0)70 – 888 85 00).

Before providing us with the relevant information, the Client shall inform individuals whose Data it provides to HJ about the aforementioned data processing and their respective rights and provide a copy of the information in this Privacy Policy to them.


Updates of this privacy policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, may be notified to you by us to your email. You should visit this page periodically to review any changes to the Privacy Policy.

Feedback and complaints 

Questions, comments, and requests regarding this Privacy Policy are welcomed and should be addressed to

Safety notification 

The use of Psychedelics, in any way or form, does not replace any medical advice, treatment or medication. HJ provides the guidance of legal and medically safe psychedelic experiences, specifically magic psilocybin truffles with an EU food-safety certification.

Always consult your medical doctor and/or psychiatrist if you are unsure or have any medical questions and mental health history such as suicidal thoughts, psychoses in your blood line, borderline personality or bi-polar disorder, as these exclude you from our Service for your safety. We follow the science and our own lessons with all our Clients.

This Service is NOT for everyone. We adhere to the generally accepted contra-indications <<INSERT LINK>> and our discretion, which has kept our Clients safe. 


You have to do it on your own, but you don’t have to do it alone